Teamwork, effort, shared future and rootedness are, among others, the values that Laboral Kutxa has wanted to highlight in its new advertising campaign, focused on the concept of “cooperation”. The project has the participation of Getariako Arraun Elkartea, the Getaria Rowing Club, which Indaux has been sponsoring for decades. The ad is shot during a training session and shows attractive images of the town of Getaria, seen from the sea. The rowers are also seen captained by Izaro Lestayo, the first female patron of a men’s drifter in the ACR-1 league, which begins the season on June 19. On June 20, on the other hand, the Andoni Galarraga Memorial Regatta, a recently deceased worker from Indaux and a long-time rower in the team, will be held.
