Date: Getaria (Gipuzkoa) SPAIN, 19/09/2012
The Spanish fittings manufacturer participated in the 2012 IWF fair (United States) for the first time under its own brand and stand with the objective of presenting first hand its latest innovations and products since, until now, it did this by means of its local sales partner. Indaux shows its commitment to this important market after more than 30 years of indirect presence.
Indaux took advantage of this fair, held from the 22 to 25 August at the Georgia World Congress Center of Atlanta to present the American market its recently renovated corporate identity which was launched last year in Europe. The new brand image for Indaux has been enriched with a new claim, “smart simplicity”, which debuted at the last edition of Maderalia with a commemorative seal for the 50th anniversary of the establishment of the company.
With regard to products, visitors to the IWF learned firsthand about the advantages and applications of the latest Indaux innovations like the double walled ARIANE drawer; its range of hangers for furniture, the most complete on the market; the assemblies and sliding door systems like the classic JUNIOR-6 or the SISTEMA-4.
The new ARIANE drawer deserves special attention, a new drawer composition system with a minimalist concept double wall and straight lines which offers multiple options in home organization. ARIANE is a tremendously versatile system with three side heights up to 172 mm, offering maximum flexibility when composing drawers in the kitchen and home. It also includes the option of creating a drawer with glass sides.
Indaux is smart simplicity
At Indaux we dedicate time and effort to the search for simple and effective solutions which answer the needs of manufacturers, distributors and, above all, end users. We are convinced that the best technology is not what can be seen but rather felt.