The last week of March saw an intense marketing activity of Indaux with it being present at three international trade fairs.
Interzum Guangzhou is the main meeting point for customers from the entire Asian continent, and Indaux went along with its distributor in China, Forome. “This event allowed us to deepen our knowledge on this enormous market and was the perfect occasion to meet the large manufacturers from the area. The industrial potential and product development capacity of Indaux was very highly valued by these large industrial companies” explained Iñigo Sagarna, the Asia & Pacific Sales Manager. In addition to the Indaux solution for hanging furniture with the Atlas, Traser 6 and Scarpi 4 systems, which are increasingly demanded in the Asian market, also noteworthy was the high assessment of the folding doors and the various drawer and lifting system solutions.
Held in Rio Grande do Sul, Fimma 2019 is the most important fair in South America and Indaux was present together with its distributor in Brazil, Ezdoor. “At this event, we presented a new and updated image, with a novel stand concept that allowed the visitor to see the great range of solutions that Indaux offers at a single glance, and appreciate its contribution as regards safety and functionality. Based on Brazil’s economic recovery expectations, we predict that 2019 will be another year of growth for us in the area”, said Pablo Arratibel, Foreing Subsidiaries Manager of Indaux. At this fair, the visitors were interested in the solutions for hanging furniture, specifically the Traser 6 AV and Scarpi 4 AV, which comply with the latest European furniture safety standards; the Komplet runner, which provides functionality and democratisation to the concealed runner segment; the new D35 cam fitting manufactured in steel, which is more price competitive; and the new sliding door systems, Junior 6 and Sistema 4.
Lastly, Indaux was present at the Tecnomebel Fair in Sofia, where visitors were above all interested in the Traser6, Atlas and Scarpi4 hanger range, the Ariane drawer and Komplet runner. This was the first time Indaux had taken part in this fair, and resulted from of a recent signing of an agreement with KSH, a distributor in the component and panel market in Bulgaria for the last 20 years, which decided to broaden its portfolio and also offer fittings to its 800 customers in the country.
