Date: Getaria (Gipuzkoa) SPAIN, 29/11/2011
Indaux has inaugurated its new claim at Maderalia: Smart simplicity. This slogan is an answer to the campaign to strengthen the brand value which the company began at the beginning of the year.
SSmart simplicity, is a message which highlights Indaux’s great added value, that is, the search for efficiency in processes, the creation of products which make life easier and more comfortable. Technology made by people for people, with a powerful R&D team focused on the creation of technology which values more what is felt, rather than what is seen.
Indaux has chosen a slogan in English, Smart simplicity, to accentuate the company´s growing international process. Since its beginnings, Indaux has had a global focus, it began opening to the international markets in 1975. A network of distributors in over 30 countries currently guarantees the constant presence of the Basque company’s products in five continents.